Brand question – You find a communications preference center useful to determine what, when and how you receive a brands message? A) Yes B) No
An eMail preference center is a great way to let your customers/subscribers determine how you communicate with them and with the content they want. A preference center can also help in keeping your customers engaged and to help retain them
What is your digital marketing point of emphasis for 2017? 1) SEO/SEM 2) eCRM – email, SMS, Push 3) Native App 4) Social 5) Website 6) Mobile 7) Customer experience 8) Customer journeys 9) Other Digital is not one tool
Going to end the week with another question – How are you most likely to read the personal/promotional emails that you receive from brands? A – Desktop B – Tablet C – Mobile device If you take work/business email out
What is your preference on receiving marketing communications from a brand? A – eMail B – SMS C – Push Notifications D – Social E – Search/Display F – Other, explain