February 28, 2017 | Posted in Apps, Push Notifications | By

Difference between Push Notifications and In-App Messages.

Push is more simplified and allows you to quickly broadcast a message to the user’s devices home screen when locked or when the user is using a different App. Push does have some limitations with customization.

In-App Messages are used within the App to display a message to the user based on interaction, data and triggers. In-App Messages help build a stronger App experience and give you the ability to deliver more relevant content.

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