Loyalty programs are a cost of doing business with most restaurants. The programs provide data that helps drive business decisions, improve customer experiences and grow revenue. It’s important to understand the different loyalty programs available and when they should be

You’ve set up a loyalty program for your restaurant and your customers are excited about earning points and unlocking unique rewards. But as you soon realize, there’s a lot more to running a successful loyalty program than just enabling your

Having a loyalty program is an important step towards creating a brand-customer bond and increasing the average spend of your patrons. Successfully promoting and marketing your loyalty program, however, isn’t as straightforward as it seems. Before you can start offering

The digital world has changed everything. From how we shop to how we get information, companies now have access to the same market research and analytics that can be found in brick-and-mortar stores or even their competitors’ websites. Today’s customers