Comprehensive experience in digital marketing and product management, collaboratively identifying innovative marketing and customer technologies to reach new audiences related to B2C eCommerce with data-driven marketing (web, mobile, email, SMS, paid media, and social). Demonstrate high-level strategic planning and vision in devising roadmaps for targeted relationship building, segmentation, omni-channel customer journeys, CRM, and driving product go-to-market readiness.
Notable disciplines & experiences:
➡️ Marketing & Digital experience in agency, QSR and healthcare.
➡️ Digital and Social experiences within CRM, eCRM, Social, Mobile, Web Content, eCommerce and Performance Marketing.
➡️ MarTech Solutions & Omni-Channel (CDP) Consulting
➡️ Customer Identify, Data & Insights and Tech Modernization
➡️ Personalized, 1:1 communications with customer journeys
➡️ Content and Relationship Marketing