July 14, 2016 | Posted in Email Marketing | By

Testing, analytics, testing, analytics and more testing & analytics. What are you doing to test your eMails, to track your eMails and to see how your eMails are performing? Tools to use – Litmus, Persado and Google Analytics tags…along with the analytics your ESP provides. With all of these tools, you can see how your eMails are performing, how your eMail subscribers are interacting with your emails and to use the data to make the necessary adjustments.

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