September 5, 2017 | Posted in Digital Marketing, eCRM, Email Marketing, Innovation | By B2the7
In 1997, digital pretty much meant basic informational websites and display banners.
Digital has evolved over the years to be about Engagement, eCommerce, Interaction and Experiences both online and offline that are data driven and have the customer experience top of mind.
Why reference 1997? 1997 was the year in which I took my first html classes & entered the online/digital world from the print world and have not looked back.
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