
Marketing Services That Move the Needle.
Strategy. Execution. Results.
Key Marketing Insights
Learn how to optimize AI-driven visibility: SEO vs. GEO: Building Visibility & Trust in the AI Search Era (Ideal for enhancing digital and paid media campaigns)
Dive into better measurement and attribution: Why You Need a Separate Analytics Channel for AI Search Performance (Great for Lifecycle, Offer Strategy, and reporting strategy relevance)
Dynamic, Custom Marketing for Your Brand
At B2The7, our marketing services are built from decades of hands-on experience and an unwavering focus on what really matters—measurable growth for your business. Whether you’re aiming to attract new customers, re-engage your loyal base, or strengthen brand loyalty, we create personalized strategies fueled by data, insight, and tactical execution. No one-size-fits-all. Just what works for you.
What We Do — SEO-Enhanced Service Overview
🔹 Strategic Marketing Planning
Crafted to align with your business goals, boost awareness, generate high-quality leads, and increase revenue through campaign planning, brand positioning, and performance tracking.
🔹 Omni-Channel Campaigns
Integrated campaigns that connect through email, SMS, paid media, loyalty programs, and beyond—ensuring your message resonates across every touchpoint.
🔹 Lifecycle & Retention Marketing
Personalized journeys that let you reach, retain, and regain customers through segmentation, automation, and lifecycle-triggered messaging to maximize customer lifetime value.
🔹 Performance & Offer Strategy
Expert testing of deals, promotions, and creative variations to optimize conversion rates, basket sizes, and repeat purchase behaviors.
🔹 Customer Insights & Reporting
Transparent dashboards and actionable analytics that help you understand customer behavior, spot growth opportunities, and drive smarter marketing decisions.
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Who We Serve
We specialize in franchise brands, QSRs, restaurants, retail, and service-based businesses—especially those with loyalty data, mobile app users, or digital ordering platforms. If you have customer data, we help unlock marketing success.
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Why B2The7 Stands Apart
With over 25 years of cross-industry expertise—including QSR, retail, healthcare, and agency work—B2The7 brings data-first, omnichannel marketing strategies, backed by real-world results (e.g., scaling online sales, revitalizing CRM flows, and accelerating retention). We deliver Fractional CMO-level support, strategic consulting, or full-service campaign execution—without the fluff.
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Ready to Make Your Marketing Work?
Whether you’re looking for a strategic roadmap or need campaign-level execution, B2The7 delivers tailored marketing support that drives growth.

What We Do
Strategic Marketing
Tailored brand strategy and execution that drives audience trust and business impact.
Digital Marketing
Data-driven digital marketing campaigns, from SEO to email strategy and analytics.
Social Media Strategy
Targeted social media marketing that builds community and brand engagement.
Photography & Visual Branding
High-impact brand photography that fuels your marketing and visual identity.
Marketing FAQs
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B2The7 specializes in custom strategic marketing planning that aligns directly with your business goals and customer acquisition needs. Our process includes competitive analysis, audience research, brand positioning, and multi-channel strategy development. We craft detailed marketing roadmaps that integrate digital and traditional tactics to drive measurable growth. Whether you're launching a new product, entering new markets, or refining existing efforts, we help prioritize efforts across paid media, CRM, loyalty, and more to ensure efficiency and ROI.
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Our omni‑channel campaigns are designed to meet your customers where they are—on email, SMS, paid media, loyalty apps, or website touchpoints. We unify messaging and creative assets across these platforms to maintain consistency and improve recall. Campaigns are data-informed and segmented by behavior, timing, and lifecycle stage to maximize relevance. This results in higher engagement rates, more conversions, and a smoother customer journey. Our team handles everything from campaign architecture to creative production, A/B testing, and real-time optimization.
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Our Lifecycle & Retention Marketing solutions are built to increase customer lifetime value and reduce churn. We identify key lifecycle stages—new acquisition, active users, lapsing customers—and design strategies tailored to each. This includes automated email workflows, personalized content delivery, loyalty incentives, reactivation offers, and win-back campaigns. By using behavior-based triggers and segmentation, we ensure communications are timely, relevant, and optimized for repeat business.
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Our Performance & Offer Strategy service is designed to increase marketing effectiveness by fine-tuning your promotional offers. We test multiple variables—including offer type (percent off vs. dollars off), timing, segmentation, and creative—against your KPIs. Using data analytics and customer behavior trends, we identify which incentives drive the highest conversion rates, repeat purchases, and upsells. This allows you to offer smarter discounts that drive profit, not just volume.
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We provide customized marketing dashboards and reports that transform raw data into actionable insights. Our reporting covers campaign performance, customer acquisition costs, lifetime value, retention trends, and engagement benchmarks. We use tools like Google Analytics, CRM reports, email metrics, and paid media data to create a comprehensive view of your marketing health. Insights are used to refine strategy, identify new opportunities, and inform executive-level decisions.