Welcome to B2The7 - Targeting and Engaging Customers with Digital and Social Solutions. Host of the #Digital360Chat (1st Thursday of the Month @ 12pm ET) and the #InTheSpotlight Chat (Every Friday at 12pm ET) on Twitter. With more than 25 years of Marketing experience with digital experiences and programs around CRM, eCRM, Content Marketing, Social, Mobile & Performance Marketing.

Latest News From the Blog

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I have learned a lot about digital and social over the last 25 years of my career. There have been many ups and many downs, lots of learning opportunities and lots of opportunities to learn from others! I have worked

Are you utilizing Video 📹 as Part of Your Content Strategy?

Video is a great tool for engagement and conversations with your targeted audience. video #FridayFeeling #FridayThoughts #Digital #Social https://mailchi.mp/c534db01a832/utilizing-video-as-part-of-your-content-strategy

5 Ways To Be More Effective on Social Media

Being on Social is WAY different than being on Social and actually being Social and engaging with your followers I have created a new guide, “5 Ways To Be More Effective on Social Media” to help your brand stand out

Utilizing Video 📹 as Part of Your Content Strategy

Video is a great tool for engagement and conversations with your targeted audience. Video can tell your story so much faster hitting upon who your are, how you can help solve your customers problems, to inform but also reinforce your

Things to remember…

Things to remember… You don’t have to be perfect Having a bad day is ok Small steps are also progress Asking for help is strength People love and appreciate you monday #mondaywisdom #mondaymotivation #motivationalquotes #motivation #inspiration #inspirational

Getting to know Doyle Buehler from 9,963 miles away.

The wonderful thing about social is that location is not a barrier. The distance between Louisville, KY and Australia is 9,963 miles or 12 hours ahead of Louisville time. Back in April, Doyle Buehler and myself didn’t let those 9,963

Content you would engage with…

What type of digital or social gated content would be compelling enough to engage you to click for more info? #contentmarketing #EmailMarketing #digital #social #content