Why Work with B2The7? Director of Digital & Content Marketing possessing 15+ years of digital and social expertise in performance marketing, ecommerce, and web content development. Demonstrating high-level proficiency with targeted relationship building and marketing, personalized 1:1 communications with customer journeys, CRM and eCRM, and omni-channel (CDP) consulting. Expertise includes the ability to collaboratively identify innovative technologies to reach new audiences and exceed revenue targets. Host of the #Digital360Chat (Every Friday at 12pm ET) on Twitter.

Latest News From the Blog

Episode #300 – Bernie Fussenegger gets REAL about helping Brands increase revenues

It was an honor to be the #300 guest on the Be Real Show with host Travis ‘2TALLIN’ Huff. We spend a lot of time talking about… 📌 Digital, social, engaging with audiences.📌 Customer journeys and omni-channels and strategy.📌 The

Effective Rock Star Email Marketing Campaigns

Email Marketing is still one of the most effective digital marketing tools you have. Based on my past experience of leading the Papa John’s email program from 2005 – 2018 and working with other partners, there are many programs you

Dealing with a Seagull Manager

We have all been there, the project is moving along fine, everyone is on the same page and then all of the sudden one team member (usually someone from higher up) comes into the project and creates complete havoc. Introducing

InTheSpotlight Recap: Tony Christensen (@tonydoesads)

Recap of our 2/26/21 #Digital360Chat interview with Tony Christensen (@tonydoesads) – Your customer’s best friend • Ecom Ads & Email Marketing • Spent $10M+ profitably • Tweet about copy, creative & CRO • Facebook Advertising for Ecommerce Businesses • Facebook

Planning Your First Email Marketing Campaign

You are getting ready to create your first email marketing campaign. Where do you start? If you follow the process within the video, you will be well on your way to email marketing success. 🎯 Steps to take in your

Stand-Out with a Personalized Resume

To help boost your chances of being seen by recruiters and hiring managers, it is important to personalize your resume and cover letter for each position. It is the little things to help you stand-out and have a better chance

InTheSpotlight Recap: Ernie Fink (@ernie_fink)

Recap of our 2/19/21 #Digital360Chat interview with Ernie Fink (@ernie_fink) – Writes about Kids & Talking Dinosaurs. Also a birder, book buyer, movie buff & family historian. Host of #WriteChat Wed 8p EST

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