Welcome to B2The7 - Host of the #Digital360Chat (1st Thursday of the Month @ 12pm ET) on Twitter. With more than 25 years of Marketing experience by engaging the customer with digital experiences and programs around CRM, eCRM, Content Marketing, Social, Mobile & Performance Marketing.

Latest News From the Blog

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Develop content that is insightful, relevant and useful for your audience.

Develop content that is insightful, relevant and useful for your audience. #Digital360chat #digital #marketing #content #businessowner #contentstrategy #contentmarketing

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Let’s connect on other social channels!

I love connecting with my connections on other social channels to really learn more about them and how they approach the different channels. Let’s connect on Twitter at https://twitter.com/B2the7 Let’s connect on Instagram https://www.instagram.com/b2the7/ Look forward to learning more from

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Current Marketing Technology Landscape

Take a look at how crowed the #MarTech (Marketing Technology) space is today! The options have increased 4593% since 2011. What does this mean for you if you are looking at #Marketing #Technology? You have a ton of options and

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Social engagement goals…

Social engagement goals… Join, engage and participate in at least 5 different social discussions each day. Why? Grow your connections Learn from others Grow your brand Build and grow as a thought leader Strengthen your social relationships with like minded

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If you had super powers, what would they be?

If you had super powers, what would they be? #Digital360chat #superheroes #heros

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Why Relationship Marketing?

Why Relationship Marketing? Think of relationship marketing as building a long term relationship with your customers by building loyalty with the brand. #Digital360chat #digital #marketing #social #relationshipmarketing 

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Are you thinking Mobile First?

Are you thinking Mobile First? Do you know how your customers are engaging with your brand? Chances are it is with their mobile device. Know your customers and their preferences. #Digital360chat #mobile #CustomerExperience