Welcome to B2The7 - Host of the #Digital360Chat (1st Thursday of the Month @ 12pm ET) on Twitter. With more than 25 years of Marketing experience by engaging the customer with digital experiences and programs around CRM, eCRM, Content Marketing, Social, Mobile & Performance Marketing.

Latest News From the Blog

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Why Content Marketing?

Why Content Marketing? Builds loyalty w/customers by delivering content based on data, history and past behaviors. #Digital360chat #Content #ContentStrategy #contentmarketing

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Why Content Marketing?

Why Content Marketing? Good content encourages likes, comments, engagement and sharing opportunities! #Digital360chat #digital #content #contentmarketing #contentcreator

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LIFE/WORK and not WORK/LIFE

Think about why it should be… LIFE/WORK and not WORK/LIFE balance… #Digital360chat #Career #WorkLifeBalance #lifework #MotivationalMonday #modivation #inspiration

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Happy St. Patrick’s Day!

Happy St. Patrick’s Day! One of my favorite times of the year…almost spring, everything outside is starting to turn green & warmer and, yes, green 🍺. #Digital360chat #StPatricksDay #StPatricksDay2019 #StPatricksWeekend 

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If you or your internal teams don’t understand your programs or messages, how can you expect your customers to understand them?

If you or your internal teams don’t understand your programs or messages, how can you expect your customers to understand them? #Digital360chat #Content #contentmarketing #ContentCreator 

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Do what is right for the CUSTOMER, Not what is easy for you!

Do what is right for the CUSTOMER, Not what is easy for you! #Digital360chat #digital #marketing

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Why content marketing? Content builds relationships with your audience all along the customer journey!

Why content marketing? Content builds relationships with your audience all along the customer journey! #Digital360chat #digital #marketing #content #contentmarketing