August 25, 2016 | Posted in SMS Marketing | By

SMS offers 1 and 2-way communications with your customers – today I will hit on 1-way communications.

1-Way SMS communications are pretty easy as these are the messages that you push out to your customers more around awareness & promotional offers that are used to stimulate transactions and sales. For this special groups of customers, look to send slightly more aggressive offers and messages with a very limited reception window – think “Flash” sales or offers that are only available for a couple hours.


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