August 17, 2016 | Posted in Apps, Mobile | By

The Inbox/Message Center placement within your App is very important and needs to be integrated into your App customer experience. Your messages are key to driving engagement, sales and transactions. If the Inbox is buried, then you are losing an huge opportunity to engage effectively with your customers. The App for Hotels.com is a great example of message notifications and a consistent “hamburger” menu that contains the message center and other important links within the App.

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