Take a look at how crowed the #MarTech (Marketing Technology) space is today!
The options have increased 4593% since 2011.
What does this mean for you if you are looking at #Marketing #Technology? You have a ton of options and that number is incredible!
How do you decipher all the choices and options? Clearly define your goals and what your needs are – define what you need to reach your goals while also giving yourself runway for the future.
Start small, show wins, justify growth and expand.
If you are one of the 7040 options…what are you doing to stand out from the crowd. What is your story that you tell and how are you helping solve the problems of potential partnerships.
This goes to show how important technology is in driving brands forward.
What a fun and exciting time to be in this space.