A loyalty program is a great marketing strategy to reward customers based on their behavior and engagement with the brand. There are 4 high level areas of why… 1) The data you are collecting2) Reach customers3) Retain customers4) Regain customers
MarTech is a trending term that is short for marketing technology. MarTech is the tech that Marketers use to help plan, execute and measure marketing campaigns that can be either omni-channel or cross-channel (and many other campaigns). MarTech is great
#RelationshipMarketing is different than your traditional marketing in that it focuses on on long-term customer loyalty and engagement instead of short-term sales. On 8/8/19, I hosted a Twitter Chat with guest Jessika Phillips of NOW Marketing Group with the topic
Email Marketing and why your brand should be using email as a tool for engaging with existing customers and prospects.
Email marketing is for brands of all sizes – large, small and solo. Email marketing is still very effective to turn prospects into loyal fans and to build an even better relationship with your existing customers. I had a Twitter
Take a look at how crowed the #MarTech (Marketing Technology) space is today! The options have increased 4593% since 2011. What does this mean for you if you are looking at #Marketing #Technology? You have a ton of options and