August 29, 2017 | Posted in Customer Experience, Customer Journeys, Disruption, Innovation | By

The Amazon/Whole Foods merger stands to change customer data collection abilities, the grocery business, the meal-kit companies such as Blue Apron and Plated, how food/groceries are delivered to your door and how all of this could really impact the retail space.

Where Amazon has really stood out in the past is in their data collection and what they know about their customers – and to then develop or purchase technology and adapts to those changing customer behaviors faster than others.

The lessons from this? Be where your customers are and give them the tools to engage with your brand the way they want to.

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