Guest on the #PirateBroadcast

June 4, 2021 | Posted in B2The7 Bits, Branding, Digital Marketing, Networking, Social Media | By

Join myself (Bernie Fussenegger) and Russ Johns on the #PirateBroadcast When -June 9, 2021 Time – 7:00am Arizona time (PDT) or 10:00am EST This will be a fun discussion as we get more into B2The7, what I’m currently up to,

Retain – the second element of the 3 R’s

June 3, 2021 | Posted in B2The7 Bits, Branding, Digital Marketing, Marketing, Omni Channel, Reach - Retain - Regain | By

The “Retain” area is where you want your customers and audiences to be. Think of retain to be steady and you want to be very segment-specific to maintain their activity. They have joined your loyalty program, created an account, have

Restaurant Owners…and every service brand.

May 30, 2021 | Posted in B2The7 Bits, Branding, Business, Customer Experience, Digital Marketing, Innovation, Lifecycle Marketing, Omni Channel, Social Media | By

Do you want increased sales, transactions, comps and customer engagement? 🙌 Of course you do! The 3 R’s are the foundation for my data-driven marketing programs. 🔥 Reach – On-boarding new customers 💥 Retain – Steady, segmented and targeted ☄️

B2The7 business cards from Vistaprint

May 26, 2021 | Posted in B2The7 Bits, Branding, Business, Digital Marketing, Marketing, Social Media | By

Some days it is the little things that are exciting – Today, it was getting my new business cards from Vistaprint Who is B2The7 👉 Digital + marketing + social = Results I work with brands on increasing sales, transactions

Reach – the first element of the 3 R’s

May 24, 2021 | Posted in B2The7 Bits, Digital Marketing, Marketing, Social Media | By

Reaching new and existing customers is very important in the continuous growth of your brand. I approach “REACH” as part of the on-boarding process, which is part of a larger omni-channel lifecycle strategy and program. It seems like an easy

Restaurant Owners…and every service brand.

May 20, 2021 | Posted in Customer Experience, Customer Journeys, Data, Digital Marketing, Email Marketing, Loyalty, Marketing, Social Media | By

The key to increased sales and transactions is to get’em in the door and coming back for more. But how do you do that? I have a foundation that centers around the 3 R’s along with 20 years of running

Attention retail, coffee shops and restaurant owners…

May 13, 2021 | Posted in Branding, Customer Experience, Customer Feedback, Customer Journeys, Digital Marketing, Email Marketing, Marketing, Omni Channel, Social Media | By

🚨 Attention retail, coffee shops and restaurant owners 🍕🍔🌮☕️ You want to increase your sales, transactions, comps and improve the customer experiences… …but don’t know how or have the time. 🤔 This is where my 20 years of running proven

Coffee With Bob on LinkedIn

May 8, 2021 | Posted in B2The7 Bits, Branding, Digital Marketing, Social Media | By

May 7, 2021 LinkedIn LiveStream Always fun to be a guest of Bob (Robert Sieger) on his ☕️ #CoffeeWithBobLIVE show. We had a great conversation around my past experiences with Papa John’s Pizza, my newest direction with B2The7 and some

‪Helping Brands Make More Bread 🍞‬

May 5, 2021 | Posted in B2The7 Bits, Branding, Digital Marketing, Innovation, Social Media | By

‪I focus on Restaurants & QSR Brands…‬ ‪Types of brands I love working with…‬ ‪1️⃣ Brands that don’t have customer data and want to learn how to get and use that data‬ ‪2️⃣ Brands that have data but don’t know

Regain – the third element of the 3 R’s

May 3, 2021 | Posted in Branding, Customer Experience, Customer Journeys, Data, Digital Innovation, Digital Marketing | By

The “Regain” area is where your lapsing and lapsed customer live. With Regain, the focus of the communications and activity is based on reactivation and getting them back engaged with the brand. Keep in mind the the customers in reach

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