Taking Advantage of Twitter Lists

April 9, 2021 | Posted in B2The7 Bits, Digital Marketing, Social Media, Twitter | By

Twitter lists are a group of Twitter accounts that show you a stream of Tweets from only the accounts on that List. Lists makes it easy to follow and engage with others. You can create your own Lists or follow

Defining your campaign or program KPIs

March 29, 2021 | Posted in Digital Marketing, Social Media | By

Define the program or campaign KPIs for success as part of the strategy from the beginning of your planning process. KPIs help define success or failure. KPIs should be part of EVERY campaign that you create and will be different

‘Going Viral’ on Social Media

March 16, 2021 | Posted in Branding, Digital360Chat, Social Media | By

By definition, it is a piece of content (video, image or news) that has become incredibly popular and is being viewed and shared thousands/millions of times. Is ‘going viral’ a strategy you should deploy for your content? I have thoughts

Steps for a Better Twitter Profile

March 10, 2021 | Posted in B2The7 Bits, Social Media, Twitter | By

An optimized Twitter profile will help you stand out, will help you show up in search results, and will give more details about who you are. This awareness gives you more opportunities for connecting with others, networking and building community.

Episode #300 – Bernie Fussenegger gets REAL about helping Brands increase revenues

March 4, 2021 | Posted in Digital, Digital Marketing, Social Media | By

It was an honor to be the #300 guest on the Be Real Show with host Travis ‘2TALLIN’ Huff. We spend a lot of time talking about… 📌 Digital, social, engaging with audiences.📌 Customer journeys and omni-channels and strategy.📌 The

InTheSpotlight Recap: Tony Christensen (@tonydoesads)

February 27, 2021 | Posted in Advertising, Digital Marketing, Digital360Chat, Social Media | By

Recap of our 2/26/21 #Digital360Chat interview with Tony Christensen (@tonydoesads) – Your customer’s best friend • Ecom Ads & Email Marketing • Spent $10M+ profitably • Tweet about copy, creative & CRO • Facebook Advertising for Ecommerce Businesses • Facebook

Guest on the Let’s Get Real Show with Shane Shaps

February 15, 2021 | Posted in Branding, Digital, Social Media | By

Honored to be a guest of Shane’s on her “Let’s Get Real” Show! Two friends who met on Twitter, though they live in the same city, talk real conversation on social. Today we dig into how both big brands and

Check out the B2The7 YouTube channel…

February 2, 2021 | Posted in Digital Marketing, Social Media, Video, YouTube | By

Hit the subscribe button while you are here. What you can expect from this channel 🤔 📌 I own B2The7 where I help brands target & engage customers with digital & social solutions – so you will see lots of

#USABizParty talks​ #ContentMarketing​ (LiveStream) with Bernie Fussenegger

February 2, 2021 | Posted in B2The7 Bits, Content, Marketing, Social Media | By

What does #ContentMarketing mean to you? Check out the After Chat discussion with Anna Scheller around #ContentMarketing, #SocialMedia and the importance of Twitter Chats to help you gain more insights to improve your programs and approach. Lots of fun and

Marketing Monday’s with Ira Bowman

January 21, 2021 | Posted in B2The7 Bits, Digital Marketing, Marketing, Social Media | By

Want to improve your marketing reach? Have marketing questions? Interested in keeping up with what’s happening in the world of traditional or digital marketing? If you answered yes check out this episode Marketing Mondays with Ira Bowman! I was honored

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