To run successful SMS programs, you must have programs that are CTIA & TCPA compliant and you must understand the rules and the guidelines. Who and what are the CTIA & TCPA? Please also reference their websites for more, but
Mobile and SMS Programs… SMS is still, in my opinion, one of the most underused eCRM tools to engage with your customers – Over 90% of text messages sent are opened and read by your customers in 15 minutes. No
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