Q1 is done, down the drain – 2018 is already more than 1/4 of the way completed. How did you do during the first three months of the year? Are you hitting your goals and getting accomplished what you wanted?
This coming week, starting Monday, 4/16, I’m going to do a #LocalLouisvilleShoutOut. The idea is to call attention each day to a different local business or individual that is unique, not necessarily known and offers something that you can’t necessary
It is never too late embrace change or to look at different ways to solve the problem. The way “you have always done it” or ignoring how your customers are changing could quickly put you in the same camp as
Echo…Echo…Echo…Echo…did anyone hear that? Talk about a lot of Echo’s being unveiled at once! With the reveals of a newly designed Echo, the Echo Connect, Echo Plus, Echo Spot and Echo Buttons, Amazon is setting itself for integrating into the
Individuals can be just as successful as being a disruptor as a brand is. Take LaVar Ball for example – Love him or hate him, he has been a disruptor for the past 9 months to a year by making
When you look at a brand like Amazon, they didn’t become a disruptor because they did a bunch of things as one-offs, they often changed the game by identifying new opportunities or small pockets that the established brands don’t see.
What do Zappos, Airbnb, Lyft and Amazon, among others, have in common? They have all been able to use unique branding and repositioning to become disruptors in their respective categories. These companies have followed the shifts in society and customer
Who is the best company you have ever worked for?
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