What is your content strategy for 2017? Will the message be consistent on all channels or will it be slightly different for each channel? What about your audience and segments – will the content be tailored differently for each customer

Doing your checks for digital to start 2017…are your Text/SMS marketing programs compliant? Do you have the proper disclaimers in the actual text message when a customer signs up or engages with your programs and within any creative that is

Are you ready for 2017? One of the first steps is to look at the copyright information on all your digital and non-digital assets and make the easy change to 2017. While this is a somewhat easy change, it is

I hope everyone had a Happy Holiday and a Happy New Years. It is now time to get back into the flow for 2017. Over the last year I have tried to provide helpful tips and ideas to help with