Mobile and SMS Programs… SMS is still, in my opinion, one of the most underused eCRM tools to engage with your customers – Over 90% of text messages sent are opened and read by your customers in 15 minutes. No
This past week I focused on the App Inbox or Message Center. It is very important where your inbox is available to your users within your App and the types of communications you are using for driving the desired engagement
How are you communicating to those customers that have Opted-out of Push Notification within your app? And what are you doing to get them to turn Push Notifications back on? Possible solutions: 1) App Inbox message 2) Identify Opted-out App
What is the one App that you consistently use that offers the best user interface and customer experience?
The Inbox/Message Center placement within your App is very important and needs to be integrated into your App customer experience. Your messages are key to driving engagement, sales and transactions. If the Inbox is buried, then you are losing an
This past week I focused on the Mobile App communication strategy, the types of messages you can be sending to your app and you App Inbox and the advantages of having that message center. Communicating to customers that use the
The App Inbox or Message Center placement within the App is very important for engagement and the ability to have your messages read and acted upon. One of the benefits of the App Inbox is that you can send a
The eMail Marketingscape – do your partners and vendors show up here? It can be easily be debated, but this is the best of the best.
Success is the sum of small efforts. Repeated Day In and Day Out
Who is the best company you have ever worked for?
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